It started as my daily ritual.
I made matcha every morning — not the sugary coffee-shop kind, but a clean one I dialed in myself: high protein, low calories, an edge without the 200-calorie hit. Over time it got really good. I started sharing it with my brother and my family, and they wanted it too.
Then I started traveling for work, and the ritual broke. I couldn't find anything close on a shelf. My only option was a coffee-shop matcha — full of calories, no protein, gone in an hour. I wanted the thing I made at home, in a can, that I could throw in a bag and take anywhere.
So I'm building it. 20g of protein, real ceremonial matcha, calories low enough to drink every day. The same edge — ready when you are.